Press Release – Side Hustle

MEDIA RELEASE: February 2023

As a result of everyday living expenses remaining high, one-quarter of Bermuda residents have taken on a side hustle or second job.

BERMUDA: .  Cost of living increases over the last year have resulted in many changes to purchasing and spending behaviours. In addition, residents of Bermuda are looking to increase their income through a variety of means. Indeed, a quarter of Bermuda residents have taken on a side hustle or second job within the last year (25%).  

Across demographics, Bermudians have more commonly taken on a side hustle or second job in the last year compared with non-Bermudians (28% compared to 7%). Notably, the likelihood of having taken up a side hustle or side job decreases with age, whereby those between the ages of 18 and 34 are most likely to be working a second job. Across parishes, those in Pembroke/Devonshire are more likely to have started a side hustle or second job in the past year compared to residents in other areas of the Island.

These results reflect opinions of 403 adult Bermuda residents (18 years or age or older), conducted by phone between January 17th to January 29th, 2023. The questions are not commissioned by a third party and were collected independently by Narrative Research Bermuda. A sample size of 400 is a well-recognised market research industry standard and provides a representative sampling of Islanders. A sample size of 400 surveys collected by telephone allows for a statistical margin of error to within ± 4.9 percentage points, 95 out of 100 times.

For more information, please contact:

Graham Redford, Managing Partner, Narrative Research Bermuda, 278 8882 or graham@narrativeresearch.bm